Category Archives: book review

The Laws of Simplicity: Design, Technology, Business, Life

Posted on November 24, 2008 by binnur

“Technology has made our lives more full, yet at the same time we’ve become uncomfortably “full”.” –John Maeda I just added The Laws of Simplicity (Simplicity: Design, Technology, Business, Life) by John Maeda to my Bookshelf. John argues that technology … Continue reading →

Posted in book review, design | Leave a comment

Inside Steve’s Brain

Posted on September 4, 2008 by binnur

“Where some see control freakery, others see a desire to craft a seamless, end-to-end user experience. Instead of perfectionism, there is the pursuit of excellence. And, instead of screaming abuse, there is the passion to make a dent in the … Continue reading →

Posted in book review, innovation | Leave a comment

What is the connection between Helvetica and a Shopping Guide?

Posted on March 6, 2008 by binnur

First of all, this is no ordinary Shopping Guide! It is The Better World Shopping Guide: Every Dollar Makes a Difference which shows that how you spend every dollar can make a difference in the world. Ellis Jones compiled an … Continue reading →

Posted in book review | 2 Comments

To quit or not to quit: The Dip

Posted on January 24, 2008 by binnur

There are many books that discuss success and how to think and be successful… There are many business books that highlight the importance of opportunity cost (and sunk cost) evaluation in strategic planning… But I know of only one book … Continue reading →

Posted in book review, entrepreneurship, strategic planning | Leave a comment